Salesforce users require seamless data exchange from external sources to make fast and insightful business decisions. This requires merging data and functionality of Salesforce with other platforms via integration. Since a large number of business apps are decentralized and hosted on disparate platforms, integrating systems may seem to be a daunting task. 

MuleSoft’s 2020 Connectivity Benchmark report suggests that an average business integrates only 28 percent of their work applications. This lack of connectivity between departments is a major cause of gaps in data collaboration in companies.