One of the beauties of working with APIs is their convenient and practical ways to share data and applications. APIs have enabled a transformational shift from an interface that relied on custom integrations to now a relatively streamlined process. That said, because of their agile framework, some companies have overlooked the importance of providing a great developer integration experience and are not taking the necessary steps to help drive the Time To First Hello World.

Unfortunately, it’s an all too common sentiment surrounding API management that the integration should be left to a hyper-intelligent developer to figure out and that standard onboarding workflows are unnecessary luxuries. However, this is a misguided notion; developers don’t want to be treated as second-class citizens; they want to be shown how to integrate and would appreciate the convenience of streamlined workflows.

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