Technology distribution · since 2017

The gateway for new tech products, brands & categories.

We bridge global suppliers with the Balkan market — moving products, brands and ideas from launch to mass adoption.

Based in Petrich, BG — reach across the Balkans & CEE
Audio
38 brands
Computing
24K SKUs
Gaming
12 brands
Smart Home
9K SKUs
Mobile
6 brands
Accessories
68K SKUs
Wearables
14 brands
Networking
11 brands
Personal care
22 brands
What we do

Your personal tech & sales team

Four pillars that turn ambitious product launches into sustained regional growth.

Proactiveness

We continuously develop and expand knowledge, sourcing opportunities for our partners before the market moves.

Intelligence & Expertise

ehornet bridges global strategy and trends with localised execution — keeping clients ahead of competition.

Technology Range

A wide spectrum of leading and emerging products across consumer electronics, smart home, gaming and accessories.

Solutions

An extended range of value-added services that help our clients achieve measurable, repeatable business growth.

Success in numbers

Our proven track record

Since 2017 we have grown into a leading technology distributor in Bulgaria, helping partners launch categories, products and brands from trend to mass adoption.

50+
Vendors trust us with their regional launches
500+
Clients growing together with us year-on-year
150K+
Products live in our active assortment
€100M+
Target annual revenue across partners
Why us?

Experts in delivering

Five reasons partners trust us with their regional product launches and categories.

Balkans & CEE coverage

Roots in Petrich. Reach across the region.

From our HQ we distribute into 7 markets spanning the Balkans and neighbouring CEE countries.

HQ · Petrich, BG
Full-stack team

One team across the funnel.

Nine functions under one roof — we shape the team per partner so you don't have to stitch together nine vendors.

B2B Sales
12 SMs
Logistics
24/7
Marketing
8 PMs
QA & After-sales
SLA 4h
Finance
IFRS
Retail ops
500+ doors
E-commerce
9 markets
Strategy
C-suite
Legal
Compliance
8-year compound growth

From trend to mass adoption.

Vendor partner count, year over year. Measured, not projected.

+50 vendors
Nine years on the ground

Distribution milestones.

Every step reinforced the core capability — move product from launch to mass adoption.

2017 Founded — first 5 supplier contracts signed
2019 First 10K SKUs active across Bulgaria
2021 Smart home category launched — first in region
2023 Cross-border expansion into CEE markets
2026 500+ clients, 150K+ SKUs, 50+ vendors — today
Specialists by vertical

Pick the specialists you need.

Each vertical is covered by a dedicated squad — scaling up for launches, down for steady-state.

Audio & AV
Computing
Gaming
Smart home
Mobile
Wearables
Accessories
Networking
Personal care
Our partners

Trusted by 50+ brands

Need help building and scaling your company in the Balkans?